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William Hill punters bet on table tennis in sports betting lull

15 May 2020

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William Hill says its punters have been wagering on table tennis considering that the coronavirus pandemic put paid to many traditional sporting occasions.

The bookmaker stated the sport was part of its deal of "alternative items" for bettors during the lockdown.

Other opportunities for wagers include football in emerging market countries not yet as severely impacted by the virus.

Looking ahead, the company stated German football and French horseracing were its best prospective earners.
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Germany's Bundesliga is starting fixtures again behind closed doors this weekend, while racecourses had actually currently resumed activities in France.

"While this is plainly a progressing situation, there are favorable signs that some sports betting organisations are thinking about the resumption of live sports betting behind closed doors as early as this summertime," William Hill stated.

Revenues down

Countries where football has actually not been suspended include Belarus, which has seen its Premier League attract a new global following as a result.
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The announcement came as William Hill revealed a trading upgrade covering the 17 weeks to 28 April.

It said that in the duration to 10 March, before coronavirus curbs started to bite, its efficiency was "robust", although group revenues were down 5% year-on-year.

From 11 March onwards, nevertheless, its profits fell 57%, due to the fact that of the lack of live sports betting content.

William Hill said its wagering stores were closed in the UK and US. UK retail personnel have actually been furloughed and the bookie is topping up their earnings to make sure they receive 100% of their wages.

Drive-thru gaming

As it looks for to expand its US operations, William Hill has had to discover ingenious ways to get round constraints on gambling in particular states.

In Nevada, individuals who wish to put bets using cellphone apps have to register personally for the service at a wagering shop before being allowed to use the app.

Since those facilities are currently closed, William Hill has established short-lived drive-thru services at several areas in Nevada.

Would-be punters have to download the app before heading for the drive-thru. To finish the registration procedure, they need to submit a photo of their state ID card and take a selfie with the app.

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